Our latest design makeover is particularly close to our hearts—a genuine artisanal Sicilian gelateria in the West Village and Chelsea Market, with the best, freshest flavors we’ve ever tasted. The old identity revealed nothing of the true essence of the company. LFL looked to 1930s pasticceria wrapping papers to give L’Arte del Gelato its authentic and fanciful look, in appropriate ice cream colors. See more of our before and after examples.
Louise Fili will be conducting a class on type and food in the SVA Masters Workshop in Venice and Rome from May 24th to June 6th. Visit SVA’s website for more information and registration forms. Sbrigati! Enrollment is limited and only a few spaces remain.
Check out the pictorial feature on our studio interior on design*sponge. How can you not love a blog that only allows positive comments? Take a look, or better yet, come visit!
A Less-Colorful Seal of Approval; Good Housekeeping Seal in the New York Times. Read more about the design process. See more of our before and after examples.
An Italian Madonna leaves Florence for New York. Has a radical makeover. Gets picked up by Blue Q, in Pittsfield, Massachusetts. Treks to a printer in China, then back to Pittsfield. Last seen on a street in Berlin. A well-traveled bag indeed. See this and our other totes for BlueQ.
Italianissimo continues to receive stellar reviews. Here is a sampling:
“With the help of Italianissimo: The Quintessential Guide to What Italians Do Best, I can do some delightful armchair traveling…This nice square book, with glorious photos and great design, is itself very Italian-and, like a serving of pasta at Dal Bolognese in Rome, just enough to satisy. The book is a list of 50 categories. Each gets a two-page spread: smart text, full-page photo. Like a luxury magazine, only on a single subject-the glory of the Italian spirit…Good enough to eat, yes?”
—Jesse Kornbluth, HeadButler
“Italianissimo: The Quintessential Guide to What Italians Do Best is a small book, just over 100 pages, but it packs an enormous amount of pleasure into its modest borders. We shouldn’t be surprised—it’s designed by Louise Fili, one of the truly great graphic designers, and written with Lise Apatoff. Within: Vespas, pasta, Italian light, shoes, soccer, and more. A cover-to-cover delight.”
—Manhattan User’s Guide
